Saturday, October 10, 2026

GONNA and Bugatti Unveil There Newest Collaboration

What happens when two icons of craftsmanship, performance, and luxury come together?

HONMA @honmagolf and Bugatti have unveiled one of the most exclusive collaborations in golf, bringing the spirit of the legendary Bugatti hypercar into a collection designed for the world’s most discerning players and collectors.

  • HONMA, renowned for its master artisans and handcrafted golf equipment, joins forces with Bugatti, a brand synonymous with engineering excellence and automotive artistry
  • The collection features the BERES Super Premium Collection, Tour World Premium Collection, and the Super Premium Bugatti Putter, each inspired by Bugatti’s unmistakable design DNA.
  • Signature Bugatti elements, including the iconic horseshoe grille, legendary C-line, and Tourbillon-inspired details, are incorporated throughout the clubs.
  • The ultra-exclusive BERES 5-Star Collection is limited to just 20 sets worldwide, making it one of the most coveted releases in modern golf.
  • Advanced titanium-carbon construction, precision CNC milling, and performance-driven engineering deliver a playing experience worthy of both brands.

More than golf clubs, these are collectible works of art—where speed, elegance, innovation, and craftsmanship meet on the fairway.

Because luxury isn’t simply about owning the best. It’s about experiencing the extraordinary.

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